Yes, it’s true. I just returned from an overnight stay at Lily Dale Assembly, “the world’s largest center for spiritual development and the practice of the Spiritualist religion. For 131 years, Lily Dale has offered a world-renowned summer program of lectures, workshops and other activities featuring best-selling authors, leaders in academic and scientific research into … Continue reading »
Filed under The Experience Economy …
Geocaching – a wonderful marketing tool for Rural Destinations
Geocaching is an outdoor activity that is quickly growing in popularity in the U.S. It is often called a “hi-tech treasure hunt” since it involves the use of a handheld GPS unit. Participants plug in coordinates (latitude and longitude) and walk to that location in search of a ‘cache’ which can be as large as … Continue reading »
The Experience Economy- Take a Lesson from Fairmont Hotels
The Experience Economy is a term first coined in the book of the same name by Joseph Pine and James Gilmore. Even though it was written more than ten years ago, the information they gathered and shared is still relevant. Basically, it shows that people are willing to pay more for a product or service if … Continue reading »
